Non-white internet users continue to have higher rates of Twitter use than their white counterparts; indeed, the Twitter adoption gap between African-Americans and whites has increased over the past six months. In November 2010, there was an eight percentage point difference in Twitter use between African-American and white internet users (13% for blacks vs. 5% for whites). By May 2011, that gap was 16 percentage points—25% of online African Americans now use Twitter, compared with 9% of such whites. African-American and Latino internet users are each significantly more likely than whites to be Twitter adopters. Even more notable: One in ten African-American internet users now visit Twitter on a typical day—that is double the rate for Latinos and nearly four times the rate for whites.

13% of online adults use Twitter, and half of Twitter users access the service on a cell phone